ConversionXL

APRIL 14, 2021

You can use an outbound sales campaign to generate leads quickly but, when that campaign is over, you want to have something that gives you a steady stream of leads throughout the whole year. that will be the perfect target audience for your prospecting campaign. That’s where inbound prospecting comes in.

Video 141

Video Audience Metrics Analytics 141

ConversionXL

SEPTEMBER 15, 2016

billion daily active users , Google AdWords and Facebook ads are obvious choices for PPC campaigns. New people constantly enter and leave the target audience. How to Start Optimizing AdWords Campaigns. Your goal is to improve your quality score while also building a profitable campaign. But is one better than the other?

PPC 48

PPC Software Review Campaign Analytics 48

ConversionXL

APRIL 11, 2016

Using video demos on product pages increased Zappos’ sales by up to 30%. In some cases, you might have an entire marketing campaign to go along with your video. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc. Example: Vidyard. One call to action per video.

Video 48

Video Conversion Mobile Search 48

Duct Tape Marketing

DECEMBER 24, 2019

To measure this, you can turn to metrics on organic and paid search campaigns. Are you steadily growing your audience? More engaged followers on social indicates that the content you’re sharing is helpful and meaningful to your audience. You can see search traffic and reach. Repeat and Refer.

Customer 70

Customer Metrics Retention Clickthrough 70