The Next Web

MAY 4, 2013

The first and most important metric to watch out for is the percentage of listings that lead to transactions within a certain time period. Merely increasing the number of buyer and seller sign-ups doesn’t serve a purpose unless this metric starts rising. Matching: Curation of products/service. Image credit: Getty Images.

Curation 128

Curation Clickthrough Metrics Matching 128

ConversionXL

SEPTEMBER 24, 2020

Dave McClure’s conversion metrics visualize where different conversion optimization opportunities lie—including those for acquisition. I’ve got to do something different in Tumblr than I do in Facebook because the audience is different. Image source ). If you want to win, you need to roll different. We’re in slang marketing now.

Acquisition 111

Acquisition Software Review PPC Analytics 111

ConversionXL

MAY 22, 2014

To guide the discussion, we’re going to be using Dave McClure’s Conversion Metrics as a framework to see where different conversion optimization opportunities lie. The simple answer is to focus on crafting quality headlines, show stopping graphics, or difficult to forget experiences and showing them to a highly targeted audience.

Software Review 116

Software Review PPC Analytics Search 116

Duct Tape Marketing

MARCH 3, 2017

There are a lot of metrics you must dig into. Thus, we have compiled a list of key metrics (in no particular order of importance) that you should pay heed to while evaluating the overall performance of your content marketing program. It may reach a lot of audiences, or it may reach none. Now go to Audience and click on Overview.

Marketing 28

Marketing Metrics Clickthrough Analytics 28