YoungUpstarts

OCTOBER 10, 2012

Consider the superb results companies are getting from this new way of thinking about customers: - Customer salespeople achieved, in effect, 80 percent close rates for Salesforce.com , which was key in growing their business in the face of much bigger, better-funded competitors. - Wrong message, wrong audience.

Customer 154

Customer Fractional CTO Canada Technical Review 154

ConversionXL

JULY 1, 2014

Conversions are mostly about being relevant to your customers. If what you offer and the way you present it is relevant to your visitors they will convert to buying customers. Then again if you don’t understand who your customer is or worse it’s “everybody” then you have very little change of being successful at it.

Customer 76

Customer Design Software Review Lead Generation 76

steveblank.com

JULY 8, 2011

signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

ConversionXL

JULY 3, 2014

With only 6% of senior executives believing that their companies understand their customers’ needs extremely well, it’s no wonder why customer acquisition and retention has become a substantial problem. The Case For Building Customer Personas Out Of Data-Driven Research. What Customer Personas Are NOT.

Customer 133

Customer Analytics Conversion Lead Generation 133

www.vccafe.com

MARCH 11, 2013

Startups for startups – the top B2B tools used by Startups – Includes the list of top 50 startup vendors in 2012 by Vendorstack , a reviews and Q&A platform on enterprise vendors for startups and mid-market companies. Steve Blank on Lean Customer Development. customer retention, churn reduction, lifetime value.

Software Review 53

Software Review Technical Review Startup 53

www.rocketwatcher.com

NOVEMBER 8, 2010

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket watcher b2b marketing metrics View more presentations from April Dunford.

B2B 42

B2B Metrics Marketing Startup 42

www.rocketwatcher.com

DECEMBER 5, 2011

I had 2 conversations with startup founders this week that are trying to decide on a name for their company and I felt their pain. b2b marketing. customer development. customer retention. customer service. But name your startup John Smith and Associates and you’ve got yourself a problem.

Naming 41

Naming Startup Product Name Framework 41