ConversionXL
NOVEMBER 23, 2022
This event focused on relationship building and a lot of work was put into building curated groups to have fruitful round table discussions. More networking and curated roundtables, less gurus and swag. We arranged vetted and curated groups for roundtable discussions , and matched everyone with other like-minded people.
The Startup Magazine
NOVEMBER 26, 2023
In B2B businesses, account-based marketing (ABM) is a potent strategy that revolutionizes how brands engage with their audience. How Account-Based Marketing Can Help B2B Businesses Account-based marketing is a strategic approach that customizes marketing efforts toward specific high-value accounts.
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ConversionXL
JUNE 2, 2022
Sales and marketing collaborate until a deal is closed and beyond to secure long-term customer retention. Individuals don’t make B2B buying decisions; groups do. ABM teams then began curating content and tagging it by use case, industry, and persona. ABM doesn’t stop at lead generation or new opportunities. Get executive buy-in.
ConversionXL
JUNE 16, 2022
That B2B sales are built on relationships. Curate the right items and allow the customer’s impulses to do the work. While the B2B sales process is often more complex in organizations with multiple decision-makers, if you’re selling to businesses with a sole director, playing to impulses can be an effective tactic. Conclusion.
Ben's Blog
MAY 15, 2020
People saying, “This is what’s happening to B2B SaaS or this is what’s happening to this category.” And so, we’ve seen a product-led growth motion certainly in the B2B space happening slowly. Brian : There’s a couple things about this, though. ” We know that that mental shift is happening.
ConversionXL
NOVEMBER 9, 2021
Memberstack’s B2B audience are familiar with YCombinator. This interactive demo of the product’s features solves a common barrier to app user retention and prolonged engagement. They achieve this by displaying products in curated spaces and by leveraging the Instagram profiles of their real-life customers (doubling as social proof).
Up and Running
JULY 7, 2021
Defining your target market helps curate your brand. In a recent B2B study , 86% of buyers expressed interest in accessing visual or interactive content over other forms. Small factors like these can play a big role in customer retention. Is your eCommerce brand a technology-focused business? That’s just human nature.
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