B2B Employee PR Retention 
Both Sides of the Table
OCTOBER 25, 2014
I’ve been having this PR discussion with three separate portfolio companies at once so I thought I’d just publish my thoughts more broadly. I have written many times about PR so if you want a deep dive on the “how” of PR you may enjoy reading some of these posts. PR pays dividends in Biz Dev.
Hearpreneur
JANUARY 26, 2022
To overcome these challenges, leaders will need to keep people at the center of our conversations, and organizations will need to help their employees build emotional intelligence and expert people skills. Thanks to Kevin Burke, Extension PR ! #7- 8- Growth factor- labor retention rates. 5- Historical data will be irrelevant.
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YoungUpstarts
OCTOBER 10, 2012
SAS Canada “customer champions” helped the firm restore declining customer retention rates—which had fallen as low as the mid-80s percent — back to the firm’s traditional high retention rates of 97-98 percent. And engaging customers in such ways is generally much less expensive than hiring costly employees or agencies.
ConversionXL
OCTOBER 4, 2021
Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. Building loyalty starts with what you do post-purchase and continues with retention emails. via B2B Marketing Alliance ]. Customer journeys are rarely linear. Image source.
Hearpreneur
DECEMBER 15, 2017
7- To prioritizes employee and client retention. The company that employed us began putting profits above people and new sales above client retention. The three of us had the exact opposite mentality and created a company that prioritizes employee and client retention. Photo Credit: Steven Randall.
Mike Michalowicz
FEBRUARY 11, 2013
While it’s important to keep up traditional communication and PR, business owners should also be extending their relationships through online forums – website, blogs, and social networks. Surprises always work to instill loyalty and retention. Help Other Employees. They got great results. Make it fun and different.
ConversionXL
SEPTEMBER 15, 2020
This contractless model means giffgaff has to work “bloody hard” on retention, according to Sophie Wheater , giffgaff’s current CMO. This led giffgaffs’ social media and PR manager, Heather Taylor, to blog about the unfair practice of allowing consumers to comment for free on Pownum but charge companies to reply. Image source ).
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