searchengineland.com

MAY 30, 2012

B2B Search Marketing. Enterprise SEM. Overview: What Is SEM? SEM Columns. Our SEM Events. How To: SEM / Paid Search. Enterprise Web Analytics in the Facebook Era. PRO Guides. Search Week Newsletter. Search Month Newsletter. News & Features. SearchCap Daily Newsletter. All Columns. All Things SEO.

SEO 54

SEO SEM Social Media Search 54

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Duct Tape Marketing

NOVEMBER 15, 2023

Connect with John Jantsch on LinkedIn This episode of the Duct Tape Marketing Podcast is brought to you by the DeskTeam360 Desk team 360 is the #1, flat-rate, digital marketing integration team, that helps small businesses and marketing agencies with graphic, web design, and on-page marketing services. If you're B2B, it should be LinkedIn.

Channel 65

Channel Acquisition Framework B2B 65

Brandanew

JANUARY 8, 2016

Working in a B2B field, LinkedIn’s analytics are sensitive enough to track your audience by industry, seniority, function, and company size. It trolls the web and targets each conversation that is talking about the monitor you set up. Ayelet Golz , Social media and community management specialist, Mack Web. image credit.

Analytics 100

Analytics Social Media Marketing Media 100

Cracking the Code

OCTOBER 10, 2008

Keep up the blogging and web casts and we will keep listening and growing. You sell a product that requires an internet connection and a web browser for access, which means your prospects are online! This is a clear example where business-to-business (B2B) marketers need to learn from their business-to-consumer (B2C) counterparts.

Software Review 48

Software Review North America Europe Metrics 48

marketingland.com

JULY 11, 2012

Recognizing the industry needed a scalable design strategy that acknowledged the growing stable of web-enabled devices, Ethan Marcotte coined the term “responsive web design.”. Marcotte’s recent book, also titled Responsive Web Design , defined the idea as having three key pieces: Flexible, grid-based layouts. Media queries.

Email 49

Email Mobile SEO Search 49