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How to Navigate the New Era of SEO: Strategies for Understanding Consumer Search Behavior

Duct Tape Marketing

Exclusive to new customers—upgrade and grow your business with ActiveCampaign today! So what that means is your customers are searching for your product or service, but they don't actually click anywhere, including clicking to your website. And that looks different for a B2C journey versus a B2B journey. I found it.

SEO 68
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Building A Strong Social Media Strategy For Business Growth

Duct Tape Marketing

John Jantsch (04:43): So I know the ultimate answer to this next question is, it depends, but would you say that there are, if generically somebody came to you and said, I'm a B2B business, or second person, I'm a B2C business, would you say, oh, well you probably should be focused on these channels. Andrew Barlos (05:57): Yep, absolutely.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

Social media is about connecting with the people in your niche: customers, potential customers, people who are interested in what you do, or who share similar interests and circles or hubs with you. Twitter is a great place to share photos (TwitPic), host contests, shout out to loyal customers, have scavenger hunts, and promote events.

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Dear Avinash: Search / SEO Metrics & Analytics Questions + Answers

Occam's Razor

Is the customer intent contained in the keywords telling you how to change / improve the page? The basic techniques you use to do search engine optimization between b2b and b2c do not change all that much. Ok All that is the same, no matter if you are a b2b, b2c, b2a (business to aliens, yes they do exist!).

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Startups: It’s not Thelma & Louise

Austin Startup

The Whole Enchilada For those of you interested in more than The Skinny, keep reading… Countless conversations have been had with key users, customers, advisors, mentors, family and friends. and * on a bootstrapped budget* : We first engaged in customer surveys and validated a huge problem?—?several What did our customers think?

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Why Free Plans Don't Work

Software By Rob

The strategy was brilliant: get loads of people using your product and eventually turn them into paying customers. Do paid and free customers have very different needs/priorities? Business software is different and shouldn’t be treated in the same way as B2C. This reduces the number of customers and time cost of support.

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Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

I’ve seen online B2C startups use Dave McClure’s Startup Metrics for Pirates as a starting point for measuring what marketing is doing. Timeframes Days target to prospect – this will vary depending on your campaign but over time you will be able to track and compare similar tactics to each other.

B2B 42