VC Cafe

FEBRUARY 21, 2023

Understanding the benchmarks on conversion, retention, and churn for your business is therefore critical. Retention : The percentage of customers who continue to use a product or service after a certain period of time, typically measured over weeks, months, or years.

Retention 109

Retention Conversion Churn Rate B2C 109

ConversionXL

OCTOBER 16, 2022

Measuring customer acquisition for peak effectiveness How to calculate ecommerce customer acquisition cost Calculate much your customers are worth: LTV MRR, churn rates, and other factors that affect your LTV/CAC ratios Find and fix customer acquisition funnel leaks 5 customer acquisition strategies to increase sales and loyalty (with examples) 1.

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

ConversionXL

OCTOBER 30, 2021

According to Statista , Facebook is strong for both B2B and B2C marketers, LinkedIn is better suited to B2B marketing, and Instagram is best for B2C marketers. If you have the data and resources, you can identify where people are stopping short and run tests to increase your conversion rate. Cost per acquisition (CPA).

Customer 140

Customer Marketing Social Media CPA 140

Women Entrepreneurs Can

SEPTEMBER 15, 2022

Whether you’re offering B2C or B2B SaaS, you need to make sure you’re employing the right sales strategies to drive revenue and get your offering into the hands of people and organizations who need it. . This will also help you cut down on advertising costs. Prioritize the Onboarding Process.

Churn Rate 52

Churn Rate Sales B2C Sales Cycle 52

ConversionXL

NOVEMBER 15, 2016

Reducing churn rate. The goals of these companies could be quite different depending on the desired quantity, quality, and cost of customers. So you can more safely worry about fewer metrics on an eCommerce site, like increasing AOV or conversion rate (not that it’s easy to increase these). Image Source.

Conversion 48

Conversion Churn Rate Retention Metrics 48

ConversionXL

NOVEMBER 22, 2022

Click-through rate: Understand how your emails and ads engage customers Where to track click-through rate 11. Cost per click: Track ad spending to improve performance Where to track CPC 12. Customer acquisition cost: Prevent reckless spending Where to track CAC 13. In GA4 go to Reports > Life cycle > Retention.

Metrics 105

Metrics Analytics Marketing Acquisition 105