Duct Tape Marketing

MAY 22, 2019

Transcript of Creating a Winning SEO Strategy written by John Jantsch read more at Duct Tape Marketing. He is the founder of Backlinko.com a place where you can get actionable SEO advice. John Jantsch: I did actually have a question, this is my own curiosity, a lot of SEO folks do… you have a lot of clients in the U.S.

SEO 60

SEO Kansas City Kansas Missouri 60

ConversionXL

NOVEMBER 3, 2016

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. When would you ever try to produce less sales in B2C eCommerce? To what points in the customer journey do they correspond?

B2B 48

B2B Conversion B2C Sales Cycle 48

Occam's Razor

JANUARY 28, 2013

AAA Life Insurance : Truly Customer Centric "Convince Me To Buy" Experience. AAA Life Insurance : Truly Customer Centric "Convince Me To Buy" Experience. There is a lot any business — B2C, B2B, A2Z — can learn from Songza. They use geo/ip to work out where I am. – Music! Sad, right?

Web 164

Web Design Marketing Security 164

ConversionXL

APRIL 12, 2017

Finally, day three covered all things customer success and growth. Take the steps a customer takes to complete a task (e.g. Then we chart the customer’s happiness / frustration at each step. Combine qualitative usability research and quantitative custom metrics (not metrics that come out of the box). See you next year.

San Antonio 86

San Antonio Metrics B2B Analytics 86