Remove B2C Remove Employee Remove Retention Remove Software Review
article thumbnail

4 Ways to Improve Your Online Storefront

Up and Running

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 The first approach is to have your employees test your website’s usability.

SEO 80
article thumbnail

Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

ConversionXL

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. As many as 97% of people read product reviews before making a purchase and 89% consider them an essential resource. . The follow-up and additional reviews speak to the consumer’s subconscious mind.

Email 136
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Product-Led Growth (PLG) For Startups

Mucker Lab

If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue. You're really getting enough early users to help you validate to achieve a certain level of retention rate. You do a little bit of acquisition and then you have users to work with on retention, activation, monetization, etc.

Product 78
article thumbnail

7 Examples of Effective Cross-selling (and Why They Work)

ConversionXL

For example, a fast-food restaurant employee asking if you’d like fries with your order or a phone retailer asking if you’d like to bundle your handset with a cover. People trust user reviews because they have experienced the product or service. B2C or B2B, all marketing is people talking to people. Conclusion.

B2B 129
article thumbnail

The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

Also offer discount coupon codes to twitter members. Point your readers to each blog site that reviews your product. Surprises always work to instill loyalty and retention. Help Other Employees. Offer employee incentives to various big businesses, or to smaller businesses in your hometown. Leverage Linked-In.

article thumbnail

29 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

7- To prioritizes employee and client retention. The company that employed us began putting profits above people and new sales above client retention. The three of us had the exact opposite mentality and created a company that prioritizes employee and client retention. Photo Credit: Steven Randall.

article thumbnail

Startup Tools

steveblank.com

signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers.