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Where Does Pinterest Fit in Your Marketing Mix?

ConversionXL

Even industries like finance can gain traction on Pinterest. Since finance is one of the most competitive and expensive niches on Google Ads , it’s a unique—if challenging—opportunity on Pinterest. They did it by: Focusing on personal finance, which allows them to showcase moving stories of individuals. But it can be done.

Marketing 114
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

I use Google Drive to host my conference presentations , which are all embedded at teten.com. I previously posted a detailed presentation with sales technology tools useful for B2B sales. The majority of funds are using the popular B2C websites and services for basic due diligence, e.g., Linkedin, Twitter, HackerNews.

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Is Emotion Necessary To Make More Sales?

ConversionXL

In a separate study done by viral content agency Fractl , they showed participants 30 of the top 100 images on Reddit, asking them to look at the image, then to the corresponding emotion on Robert Plutchik’s Wheel Of Emotion. . image sources. If nobody is comfortable enough to talk about the problem, how can the problem be fixed?

Sales 126
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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

The CLTV is the net present value of the recurring profit streams of a given customer less the acquisition cost. Together, CMRR, Cashflow, Churn, CAC, and CLTV make up the “5 C’s of SaaS Finance. Popular Media: the key to viral marketing. A profitable business will have a positive CLTV. Philippe Botteri.

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Why Your Startup's Name Matters

mashable.com

Generally speaking, a name is more valuable to a B2C (marketing-driven) company than a B2B (sales-driven) counterpart, so allocate your efforts accordingly. Your goal should be finding a name that is solid and presentable, rather than something perfect. Money and Finance Lists. viral video. viral videos.

Naming 84