Why the Future of Tesla May Depend on Knowing What Happened to Billy Durant
Steve Blank
APRIL 23, 2018
By 1931, with the combination of superior financial management and an astute brand and product line strategy, GM had 43% market share to Ford’s 20% – a lead it never relinquished. Durant died managing a bowling alley in Flint, Michigan, in 1947. What Does GM Have to Do with Tesla And Elon Musk? The company closed in 1931.
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