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Why Lean May Save Your Life – The I-Corps @ NIH

Steve Blank

110 researchers and clinicians, and Principal Investigators got out of the lab and hospital, and talked to 2,355 customers, tested 947 hypotheses and invalidated 423 of them. understand the core customers and the sales and marketing process required for initial clinical sales and downstream commercialization.

Lean 273
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China Startups – The Gold Rush and Fire Extinguishers (Part 5 of 5)

Steve Blank

Note that the inner ring shows their global equivalents.). Intellectual property protection is great on paper and “limited” in practice. The slide below from the Zhen Fund shows the breadth of business coverage of each of the Chinese Internet incumbents. Entrepreneurial Culture. . Innovation Ecosystem.

China 326
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China Startups – The Gold Rush and Fire Extinguishers (Part 5 of 5)

Steve Blank

Note that the inner ring shows their global equivalents.). Intellectual property protection is great on paper and “limited” in practice. The slide below from the Zhen Fund shows the breadth of business coverage of each of the Chinese Internet incumbents. Entrepreneurial Culture. . Innovation Ecosystem.

China 218
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Vertical Markets 1: Bad Advice – All Startups are the Same « Steve.

Steve Blank

Intellectual Property At the next class I said, “You all ought to get out and start talking to customers on day one, and get early feedback on your idea. You don’t need to worry about any Intellectual Property (IP) issues. Just get out of the building.”

Vertical 153
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Someone Stole My Startup Idea – Part 2: They Raised Money With My.

Steve Blank

Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. He continued: “I’d like to convince my boss so our company can be your first customer.”

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Teaching Entrepreneurship – By Getting Out of the Building

Steve Blank

Students formed 5-person teams, came up with a business idea then got out of the building to validate their business model. Our goal was not to teach the students to write a business plan nor were we trying to teach them how to give a pitch to VC’s. A Startup is a Search For A Business Model. Customer Discovery.

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Finding Technical Cofounders Is Hard

rob.by

Certainly using techniques such as customer development (www.custdev.com) and lean startup (minimum viable product) can help go a long way to giving the tech co-founder some early payback in terms of whether there will be any traction in the idea and reduce their inital involvment to get to prototype stage.