YoungUpstarts

MARCH 19, 2020

by Chad Ruff, Chief Technology Officer at Swiftpage. A CRM that includes machine learning adds the ability to access predictive analytics, automate email marketing campaigns and drive customer transactions. If you’re looking for a strategy to get ahead when it comes to customer acquisition, machine learning can be your secret weapon.

Artificial Inteligence 264

Artificial Inteligence Acquisition CTO Chad 264

ConversionXL

FEBRUARY 27, 2019

While several factors go into successful email campaigns , great email copywriting is vital. If you’re starting a new campaign or selling a new product, you can create a baseline based on your current metrics. Mine voice-of-customer (VoC) data for email campaigns. You can send tailored messages based on segments. The problem?

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Email Software Review Campaign Metrics 133

ConversionXL

APRIL 3, 2018

They used humor – created a Chief Discount Officer’ – CDO – ‘humor to sell a deal’ campaign that included multple emails and direct mail. Tara Robertson – How to 10x Growth by Optimizing Customer Marketing & Retention. Retention is the most important thing – if that’s poor, nothing else matters.

Retention 106

Retention Artificial Inteligence Channel Email 106

ConversionXL

OCTOBER 19, 2017

Chad Sanderson, the Experience Optimization Manager for Subway, creates an analogy for how the centralized model is set up: Chad Sanderson, Subway. Imagine having one team optimizing for sign up, another for sign in, another for upselling/cross-merchandising, another for retention, another for engagement. Chad Sanderson, Subway.

Chad 90

Chad Analytics Technical Review Framework 90

ConversionXL

APRIL 3, 2019

Conversion teams: 6–8 week experiment cycles; Marketing teams: Prepare, campaign, prepare, campaign; Product teams: 2-week sprints. Chad Sanderson: “Aligning Experimentation Across Product Development and Marketing”. Ton Wesseling: “Validation in Every Organization”. Why our CRO jobs will die: Teams operate at different paces.

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Artificial Inteligence Technical Review Metrics SEO 114

blog.expensify.com

APRIL 24, 2012

We have enough problems without opening the door for YASPFC (Yet Another Software Patent FUD Campaign). It makes you look like a religious zealot and a kind of high self-regarding anal retentive. It’s a disease, both in the real world and amongst the software cognoscenti. March 27, 2011 at 1:07 pm. Serdar IRMAK. Bill Beebe.

Java 107

Java PHP Software Review Coder 107