ConversionXL

OCTOBER 21, 2012

When it comes to email campaign optimization you can test and optimize many of the same components you do on a landing page. Sender Name: Another important aspect to test in your email campaigns is the sender name. Time of Day: The final key aspect for testing and optimizing your email campaigns are send times.

Campaign 111

Campaign Email Clickthrough Sales 111

ConversionXL

NOVEMBER 23, 2022

We arranged vetted and curated groups for roundtable discussions , and matched everyone with other like-minded people. You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last.

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

FEBRUARY 9, 2017

Improving your Quality Score, increasing your clickthrough rate (CTR), reducing your ad spend without compromising results… these are all top-of-mind for PPC marketers using AdWords. Through single keyword ad groups, a little-known tactic that smart marketers are using to maximize their PPC spend. Step 3: All Match Types.

PPC 48

PPC Matching Algorithm Clickthrough 48

Up and Running

AUGUST 19, 2016

Then, when a visitor searches for your chosen keyword, they’re going to subconsciously move to your page listing because it matches up with what they’re already thinking about. It’s just a slower process than outsourcing the campaign to an actual launch service. Step 4: Build an optimized Amazon PPC campaign.

PPC 60

PPC Campaign Sales Search 60

ConversionXL

FEBRUARY 5, 2013

Those strategies included Google Adwords campaign, social media, blogs, e-mail newsletters, forums, videos, SEO and the like (for full list of their chosen strategies take a look here ). Did the ad copy match the landing page copy? As soon as the client changed the ad to match the landing page copy, conversions shot up.

Clickthrough 129

Clickthrough Conversion Matching Social Media 129

ConversionXL

SEPTEMBER 15, 2016

billion daily active users , Google AdWords and Facebook ads are obvious choices for PPC campaigns. Well, the truth is that there are a lot of “it depends” situations in PPC, as Shuki Mann of LIXFIX explains… Shuki Mann , LIXFIX : “Is $1 a click cheap or expensive? How to Start Optimizing AdWords Campaigns.

PPC 48

PPC Software Review Campaign Analytics 48

ConversionXL

SEPTEMBER 24, 2020

Strategies span a range of methods, but we’re going to focus on PPC, social media, and search. Finding your target market for PPC and display ads. HubSpot has an article on split-testing tips for Facebook ads —they’re great guidelines for your ad campaigns. Don’t approach PPC with a “set it and forget it” attitude.

Acquisition 111

Acquisition Software Review PPC Analytics 111