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Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

Analyzing email campaigns requires three important insights: 1. Your campaign data. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Just to ensure you are executing against your right mental model. You can’t track everything.

Metrics 137
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Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips

Occam's Razor

There is perhaps no challenge greater than tracking offline impact of your online presence (campaigns or other activity). conversion rate (average as reported by shop.org) and you are dutifully reporting our revenue of $1 million as a result. Your hair is thinning from repeatedly trying to get funding for online campaigns.

Analytics 116
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Can A Business Scale Without These 4 Tools?

YoungUpstarts

Even when data is contained in disparate spreadsheets and databases, it can still be analyzed. Marketers have been able to execute email campaigns on one platform that target contacts on a separate CRM platform. Conversely, the dial can also be turned down when resources need to be scaled back. Does yours?

Cloud 100
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We Have Only Scratched the Surface of the True Value of Twitter. Here’s What You’re Missing

Both Sides of the Table

talk about their Twitter integration and how you can use Twitter analytics to better monitor social media conversion on marketing campaigns. ” Let me explain it with a current metaphor – the 2012 US presidential campaign. .” Come to our November 10th event and hear awe.sm Augmented Data.

Florida 324
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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Opinion: Noonan: The Romney Campaign Needs a New CEO. Find opportunities in our business and franchise databases. Opinion: Noonan: The Romney Campaign Needs a New CEO. The quality of conversations can deteriorate when real identities are not provided. Bicyclists of a Feather Flock Together. Are We Really Getting Smarter?

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In Silicon Valley, Founders Fight for Control

online.wsj.com

Ritter, a finance professor at University of Floridas business school. There are too many ways to converse, each of us has a favored method, and no one wants to compromise. Campaign to Set Sail for Fastest Ocean Liner. Pentagon Weighs Honors Database. He Texts, She Tweets— Are They E-Compatible? Enbridge, U.S.

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Top Social Media Measurement and Tracking Tools

www.foliomag.com

The breakdown: “Capturing conversation outside brand-owned channels is not a perfect science, but at the moment, Radian6 is leading the pack. It will allow us to track conversations about our brands and campaigns, spot trends in core content areas and identify key influencers that are connected to our brands.” Ad Tracking.