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Podcast Strategy: A Roadmap for Businesses

ConversionXL

While global brands have seen success with podcasting, it’s easy to attribute that success to funding and momentum. Once objectives are identified and prioritized, your podcasting plan should outline strategies and tactics, which include format, frequency, duration, host/s, point of view, guests, research, syndication, and marketing.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

We use Google Analytics, HubSpot, and LinkedIn Campaign Manager for the majority of our analytics. ff Venture Capital hired two full-time engineers to build out Totem. At Flow Capital, we use HubSpot’s sequences and workflows functions to automate a bulk of our emails and internal tasks. 3) Raise capital.

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6 Important Startup Trends that Defined 2011

mashable.com

Airbnb raised $112 million to take its peer-to-peer marketplace global, and car rental company Zipcar successfully went public. How to Launch a Social Ambassador Campaign. Hyundai’s Super Bowl Blog Campaign a Lesson to Marketers. Jobs by Simply Hired. Global Syndication Partners. Top Related Stories.

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Transcript of The Impact of Dynamic Communication

Duct Tape Marketing

It gives ecommerce marketers access to all the relevant data from a variety of tools and it makes it available to power smarter, more personalized campaigns. Bottom line, Klaviyo helps ecommerce marketers make more money through super-targeted, highly relevant email and advertising campaigns. Learn more at klaviyo.com. dtmactive.

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How to Plan Your Social Integration Strategy

mashable.com

Additionally, if your site has a user base in other markets like Europe, South America or Asia, you may also want to offer login through various international social networks like Vkontakte , Orkut , RenRen or Mixi to ensure your site appeals to global users. It has to be in your integrated campaign strategy. Jobs by Simply Hired.

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Why Launching a Startup Is More Expensive Than You Think

mashable.com

For example, my company decided early on to hire a UI designer, which has helped tremendously with our product development. Then we allocated the saved money into hiring the highest quality developers available — especially those who have experience working with a distributed team. Check out our starter program. startupcto

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9 Tips for Raising Startup Funds on AngelList

mashable.com

How Old Spice Revived a Campaign That No One Wanted to Touch. Jobs by Simply Hired. Global Syndication Partners. Gmail Changes Again: Google Rolls Out New Look. Behind the Tweets: New Twitter Site Reveals Users’ Stories. Power Your Macbook, iPad and iPhone with One Charger [VIDEO]. ABCNews CNN Metro USAToday Yahoo.