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This Week in Venture Capital – Episode 4

Both Sides of the Table

It is a platform to help brands building viral marketing campaigns. They focus on trying to drive engagbranded social media marketing campaigns (e.g. Clients include Pepsi, Sony, CNN, Universal, AT&T, Victoria’s Secret and Facebook, which has used the service for multiple campaigns.

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It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

By the end of this article, you should have a better understanding of how to develop new products or tweak your existing offerings by working with existing or prospective customers to incorporate their feedback to create viable solutions to their problems, and clearly communicate their value. So What is Customer Development?

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Lessons Learned: Please teach kids programming, Mr. President

Startup Lessons Learned

After volunteering for the Obama campaign last year, a friend of mine insisted that I write a letter to our new President telling him what I thought he should do. I went to excellent public schools (so-called science magnets) that had computer classes, which meant they had networked computers that I could use. Ill explain in a moment.

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Marching through quicksand

Startup Lessons Learned

When I reviewed a recent product development book, it immediately shot up to Amazon sales rank 300. Most publishers are still caught up in an outdated “vision vs. metrics&# argument, which is already obsolete here in Silicon Valley. My blog has over 14000 subscribers, for example. Is that a lot? Is that good?

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It’s Not a Conversion Problem, It’s a Customer Development Problem

conversionxl.com

By the end of this article, you should have a better understanding of how to develop new products or tweak your existing offerings by working with existing or prospective customers to incorporate their feedback to create viable solutions to their problems, and clearly communicate their value. So What is Customer Development?

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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

How to stay lean and iterate quickly while you’re building a two sided marketplace, especially when “network effect” and “critical mass” are the two main focuses? Near shoring development with your team (ex: your team is based in Canada / India) is cool, but not outsourcing. It’s all about risk reward.

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Suneel Gupta’s “Backable”? shows how to get others to invest in you and your life

Reid Hoffman

Suneel, whom I first met when he was making the shift from politics to Silicon Valley, speaks from experience. After product development roles at Mozilla and Groupon, Suneel successfully co-founded Rise Labs, which created the award-winning telehealth app Rise and was ultimately acquired by One Medical.