Startup Professionals Musings

APRIL 9, 2012

Identify your sustainable competitive advantage, like unique benefits, cost savings, or industry ties. Who is your customer, what is the price, and how much does it cost you to build one? Who is your customer, what is the price, and how much does it cost you to build one? Business model. Executive team.

Business Plan 244

Business Plan Elevator Pitch Viral Lead Generation 244

Startup Professionals Musings

FEBRUARY 3, 2011

Identify your sustainable competitive advantage, like unique benefits, cost savings, or industry ties. Who is your customer, what is the price, and how much does it cost you to build one? Who is your customer, what is the price, and how much does it cost you to build one? Business model. Executive team.

Elevator Pitch 226

Elevator Pitch Viral Lead Generation Metrics 226

Startup Professionals Musings

FEBRUARY 11, 2010

Identify your sustainable competitive advantage, like unique benefits, cost savings, or industry ties. Who is your customer, what is the price, and how much does it cost you to build one? Who is your customer, what is the price, and how much does it cost you to build one? Business model. Executive team.

Elevator Pitch 138

Elevator Pitch Viral Lead Generation Business Plan 138

Duct Tape Marketing

APRIL 11, 2013

Repurposing your content allows you to streamline your efforts and make your content work harder for you at no extra cost. Here are a few tips to boost your content marketing: 1. Content marketing may require different tools and a different mindset than direct marketing, but that doesn’t mean the two can’t play together.

Small Business 73

Small Business Audience Channel Direct Marketing 73

Duct Tape Marketing

DECEMBER 11, 2019

I think the marketers will abuse any channel that they get their hands on. I think this is a bit of a generalization. I would say bad marketers will abuse any kind of that they get their hands on. And it’s more… Marketing is much more about understanding what the customers like. So text marketing.

Marketing 41

Marketing SMS Channel Conversion 41

YoungUpstarts

SEPTEMBER 27, 2016

Currently, one in every ten online purchases around the world originates from social media channels. The good news is, you can get started for free. ○ Managing several social media channels as a small business owner can seem daunting. And companies using email to nurture leads generate 50% more sales-ready leads at 33% lower cost.

Channel 100

Channel Social Media United States Email 100

VC Cafe

SEPTEMBER 5, 2012

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

API 167

API Viral Startup Retention 167