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Why Your Startup's Name Matters

mashable.com

Why Your Startup’s Name Matters. This article is the first in a three-part series about naming your startup; on Thursday, we’ll discuss creating names, and on Friday, we’ll discuss testing names. Naming can be one of the most difficult challenges in the early stages of a startup. Like Tweet.

Naming 84
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16 Tips for Picking the Perfect Startup Name

mashable.com

16 Tips for Picking the Perfect Startup Name. This article is the second in a three-part series about naming your startup; on Wednesday, we discussed why your startup’s name matters , and on Friday, we’ll discuss testing and buying domains. But how do you actually create a name? Like Tweet. Like Tweet.

Naming 104
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How to Pick the Right Name for Your Business

mashable.com

How to Pick the Right Name for Your Business. There are endless paths to take when brainstorming your new business name. But for many small business owners and entrepreneurs, the naming process is fraught with uncertainty and doubt. Your business name sets the tone for all that follows. Opt for a descriptive name.

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Startup Investor Makes a Deal: Engineers for Equity

mashable.com

Kayweb is named for its majority owner, the design and development firm Kayserian founded in Australia seven years ago. .&# Kayserian sees what he calls “angel developing&# as a way for entrepreneurs to accomplish the same end — a product — without giving up control of their companies in the process.

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How to Plan Your Social Integration Strategy

mashable.com

(My company’s CEO, Patrick Salyer, explains why multiple online personas make it imperative that companies offer social logins beyond Facebook Connect.). Sure, Facebook will almost always be the dominant player in share-of-logins, but we’ve seen the other players account for up to a combined 60% share of social logins.

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How To Close The Books on Your Startup

mashable.com

And if you have been using a fictitious business name, you’ll need to file an abandonment form. Subscribe to the Business channel. How to Register Your New Business Name. 9 Digital Ways to Become a Social Good Hero in 2012. 10 Inspiring Social Networks for Writers. Social Media Lists. Social Media.

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What Google's Penguin Algorithm Means for Your Business

mashable.com

Ever since Google started naming its algorithm updates after furry black and white creatures, we’ve been inundated with talks of pandas and penguins, and how they’re taking down websites one ranking at a time. Title Tags: Still put your most important keyword first in your title tag, but make sure you have your brand name in there, too.