Hippoland

AUGUST 8, 2018

Diving in a bit more into some thoughts here: 1b) Ad-based revenue streams generally have terrible unit economics. A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). Another way is to have unique promotion channels, but these must be scalable.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

Diving in a bit more into some thoughts here: 1b) Ad-based revenue streams generally have terrible unit economics. A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). Another way is to have unique promotion channels, but these must be scalable.

Founder 48

Founder Sales Cycle Affiliate Retention 48

ReadWriteStart

MAY 12, 2011

Vrushali is moderator of a forum for technical documentation professionals and gets a lot of her clients through that channel. Today, he has over a thousand, and he has chosen to focus on the realtor vertical. First up, Vrushali Humnabadkar from Pune, India, presented Penworks, a technical documentation outsourcing service.

San Francisco 125

San Francisco Entrepreneur Silicon Valley India 125

Duct Tape Marketing

NOVEMBER 17, 2022

But the fact that it is so relational and it's so emotional means that you have to be on all channels all the time, but with different messages. And the length of the sales cycle, especially with the assisted living, has increased their sales cycle by about 36%. But we double in size every year in terms of revenue.

Differentiation 74

Differentiation Sales Cycle Audio Networking 74

ConversionXL

JUNE 2, 2022

2,320 sign-ups; 39% of attendees were net new accounts; 34 sales-qualified opportunities; 5 new customers immediately converted with LTV of over $100k each (normally a 9 to 12 month sales cycle). Snowflake decides which channels to use according to industry verticals and where their buyers are likely to be.

Marketing 105

Marketing Campaign Artificial Inteligence Sales Cycle 105

YoungUpstarts

FEBRUARY 11, 2019

Your patrons have shared their data all last year through clicks, subscriptions, customer service requests, sales inquiries and more — and now expect your business to be able to turn those interactions and touch points into a more targeted, holistic experience. With CRM revenues at 39.5 Time to Act With Analytics.

Artificial Inteligence 127

Artificial Inteligence Sales Cycle Colorado Retention 127

www.rocketwatcher.com

NOVEMBER 8, 2010

A good set of metrics will allow me to predict that if I spend $1 on a certain marketing tactic, I’m likely to get $X of revenue in Y days. A good set of metrics will also give you a feel for inside and outside sales effectiveness and overall sales pipeline velocity as well. . # If you enjoyed that, you should subscribe!

B2B 42

B2B Metrics Marketing Startup 42