Churn Rate Revenue Sales Webinar 
ConversionXL
MARCH 17, 2021
From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. I recently surveyed and interviewed over 200+ B2B executives, marketing & sales leaders to find out exactly what challenges they currently face and what they are doing to overcome them. So what does it take?
ConversionXL
FEBRUARY 3, 2022
Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing. Common assets for SaaS companies include: Free trials Product demos Freemium offers with limited features Webinars How to guides Whitepapers. Image source.
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A Smart Bear: Startups and Marketing for Geeks
FEBRUARY 11, 2014
If you like this, go see his Shockwave Innovations blog ) Anyone that has taken an accounting class or learned basic business financials knows the interaction between key elements of a P&L (revenue, cost, expense) and a balance sheet (assets, liabilities, equity). The nuance comes in deciding what to include in sales and marketing costs.
ConversionXL
FEBRUARY 7, 2014
When a business increases it’s webinar attendance by 1000% & net $40,000 in the first 3 sessions, you should probably listen to what they’re doing right. Calculate Your Churn. ” The easiest metric for subscription software products to check is churn rate. . image source. image source.
Up and Running
AUGUST 21, 2014
In this webinar, we take time to discuss the different metrics that startups—and established businesses—should be tracking. You need to get to a point in your funnel where you have enough people coming in that you can get to that conversion rate that will get you the sales that you need to drive your business forward.
ConversionXL
AUGUST 13, 2019
SaaS sales and marketing teams can get overwhelmed by metrics. If growth is the best way to get out alive, marketing metrics do little unless they correlate with sales. It’s common for companies to put a revenue figure on what it means to be successful in SaaS. Perhaps SaaS companies have taken this advice too literally.
Up and Running
MARCH 11, 2015
Last week, Bplans members had the opportunity to attend our free webinar, “14 Tips on How to Pitch and Get Funded.” Needless to say, the webinar was absolutely packed with great tips on what it takes to pitch your business so that investors take notice. Now you’re going to move into your revenue model.
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