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The Strategy Behind Building A Thriving Online Community For Your Brand

Duct Tape Marketing

In this episode, she’s breaking down why it’s so important today to build an online community of raving fans and customers for your business and the best ways to go about it. So the types of communities I work on are peer to peer, usually customer communities. So community is a buzzword right now for sure.

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Transcript of Why Reviews Matter to Your Business

Duct Tape Marketing

He is the CEO of GatherUp , a review and customer feedback platform, and that’s what we’re going to talk about today, is getting reviews, customer experience feedback, all that good stuff that we need to do to understand who our buyers are, and what we do that’s unique. I call them … right?

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Speed Up Your Business Growth Through Experimentation

Duct Tape Marketing

[4:52] As a CMO, given the DNA, and all these acronyms of the organization, do you feel a tug to just do more SEO sometimes? [6:38] 11:41] Today, Semrush offers many more solutions other than an SEO tool – what’s been the challenging part of redefining what people view your company as? Kind of die hard SEO community.

SEO 84
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How to Balance AI Magic with Human Expertise

Duct Tape Marketing

And those things can be built and customized made to be authentic throughout that process as long as you have an understanding of what it is and what it isn't. It can be as customized as you might want just from the base model. So you might've heard they're doing custom GPTs with chat GPT and that software. John (03:40): Okay.

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Grow Your Business Faster Through Experimentation

Duct Tape Marketing

[4:52] As a CMO, given the DNA, and all these acronyms of the organization, do you feel a tug to just do more SEO sometimes? [6:38] 11:41] Today, Semrush offers many more solutions other than an SEO tool – what’s been the challenging part of redefining what people view your company as? Kind of diehard SEO community.

SEO 87
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Local Marketing Strategies For Your Small Business

Duct Tape Marketing

But for small businesses — the changes have been revolutionary, often leveling the playing field and providing a way to reach their customers and new audiences in a low-cost, targeted, and personalized way. 12:27] How do we get those reviews from customers that seem to be happy? [15:16] Right, right, right.

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How To Connect, Converse, And Convert Through Social Media Listening

Duct Tape Marketing

Brooke is the CEO & Founder of B Squared Media, an award-winning digital marketing agency focusing on social media management, advertising, and social-led customer care. She’s also the author of a new book — Conversations That Connect: How to Connect, Converse, and Convert Through Social Media Listening and Social-Led Customer Care.