Startup Professionals Musings

FEBRUARY 28, 2015

For maximum value with the least effort, focus on only the “what ifs” that are the highest priority in your mind for your own startup. Vendor costs are subject to change, customers are fickle, competitors come out of the woodwork and the economy can take a downturn. What if your customer acquisition cost assumptions have to change?

Conversion Ratio 120

Conversion Ratio Startup Business Model eCommerce 120

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social media is the only one which allows you to be hyper-granular and drill down to micro-segments, to dramatically improve engagement levels and conversion ratios. Marty Zwilling.

Social Media 256

Social Media Media Product Conversion Ratio 256

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social media is the only one which allows you to be hyper-granular and drill down to micro-segments, to dramatically improve engagement levels and conversion ratios.

Social Media 157

Social Media Media Conversion Ratio Lead Generation 157

Startup Professionals Musings

OCTOBER 21, 2015

While his insights have come from large organizations, I give many of the same recommendations to every startup: Channel engagement performance. Selecting the right sales channels is one of the first strategic decisions that every startup faces. Understanding culture is paramount, but measuring results is even better.

Metrics 120

Metrics NPV Net Present Value Conversion Ratio 120

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social media is the only one which allows you to be hyper-granular and drill down to micro-segments, to dramatically improve engagement levels and conversion ratios.

Social Media 229

Social Media Media Conversion Ratio Lead Generation 229

VC Cafe

OCTOBER 12, 2010

S undaySky , an Israeli startup which provides e-commerce businesses a platform for dynamic videos), has raised a $9 million round led by Norwest Venture Partners (NVP) joined by previous investors Globespan Capital Partners and Carmel Ventures. Note: Dapper, generator of dynamic display ads using feeds has recently been sold to Yahoo.

Video 75

Video Conversion Ratio PR 75

Software By Rob

JUNE 25, 2013

Bronson is a co-founder and host of Growth Hacker TV , the only educational platform focused exclusively on helping startups grow by acquiring, retaining, and monetizing users. You can grow without money, but only if you stop imitating the startups that have closed a round of financing. This article is a guest post from Bronson Taylor.

Venture Capital 71

Venture Capital Bootstrapping Distribution Conversion Ratio 71

Software By Rob

JUNE 20, 2013

Bronson is a co-founder and host of Growth Hacker TV , the only educational platform focused exclusively on helping startups acquire, retain, and monetize users. You can grow without money, but only if you stop imitating the startups that have closed a round of financing. This article is a guest post from Bronson Taylor.

Venture Capital 40

Venture Capital Bootstrapping Distribution Conversion Ratio 40

Software By Rob

JUNE 25, 2013

Bronson is a co-founder and host of Growth Hacker TV , the only educational platform focused exclusively on helping startups grow by acquiring, retaining, and monetizing users. You can grow without money, but only if you stop imitating the startups that have closed a round of financing. This article is a guest post from Bronson Taylor.

Venture Capital 27

Venture Capital Bootstrapping Distribution Conversion Ratio 27