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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

Think about your playbook from the perspective of a new hire. Here are eight tips for creating and curating your playbook. Your primary audience is the Chief Technology Officer (CTO) who has the spending power to buy your product. What information do they need to execute a task immediately?

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StartupRoar Adds Personalized Subscriptions

SoCal CTO

Every time I visit it, I find something that I missed that was really good content. The picture below gives a sense of what's happening: Curators handle finding the best sources of content. It always has great, fresh content from a wide variety of industry professionals. Now with personalization it's even better.

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Need a Technical Co-founder? Hire a Product Design Lead First

This is going to be BIG.

A CTO will also want to ensure that the businesspeople on their team will understand important product and technical decisions. editing and curation - Making qualitative judgements about what the user should see and be able to consume. Tags: Venture Capital & Technology. Who makes sure that proper versioning is maintained?

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Joe Stump on Lens.ly, a project by Mokriya

Life Beyond Code

Most recently, Joe served as the CTO of SimpleGeo and now he is dedicating his time to Sprint.ly. JS: I don’t use iPhoto to curate my photos. They use iPhoto as a dumping ground and then curate on various sharing sites, such as Flickr, Facebook, Instagram, etc. Here is the Q&A. JS: Lens.ly years ago.

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Accel APX conference: short take aways

Cracking the Code

gathered at the event. It is not very polished but was designed for a fast read.

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The Entrepreneur’s Essentials #2: What’s in a name?

Austin Startup

It literally happened spontaneously while we were brainstorming the foundational idea for data.world, which initially was the brainchild of our brilliant co-founder and CTO, Bryon Jacob. You mean that customers can write negative things about the products we’ve curated?! ” We quickly did a search and found out that the .world

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StartupRoar - Great Content for Startups

SoCal CTO

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others. The site aggregates content but doesn't own it or try to copy it.