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Raising Money Using Customer Development

Steve Blank

Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Product Development – Getting Funded as The Goal In a traditional product development model, entrepreneurs come up with an idea or concept, write a business plan and try to get funding to bring that idea to fruition.

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The David S. Rose Reading List for High-Growth Startups

Up and Running

You’ll learn more about what destroys startups, how to use the Customer Development method to succeed, how to use the Business Model Canvas, how to identify and keep your customers, and how to drive profits. Lean Customer Development: Building Products Your Customers Will Buy. B y Cindy Alvarez.

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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

The other departments in marketing gave the same answers; the product-marketing department said their job was to write data sheets. competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents.

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Make No Little Plans – Defining the Scalable Startup

Steve Blank

Staring at us in the board meeting were three term-sheets from brand name VC’s and an unexpected buy-out offer from Google. They wanted to build an industry not just a product or a company. Posted in Customer Development, Durant versus Sloan, Technology, Venture Capital.

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Corporate Venture Capital: Obligatory or Oxymoron?

David Teten

It comes as no surprise as technology today enables companies to prove product-market fit much earlier in their lifecycles. But most commonly these are customer relationships: the operating unit becomes one of the startup’s first or largest customers. Could they excel at customer development with enterprises?

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“Lessons Learned” – A New Type of Venture Capital Pitch

Steve Blank

But Cafepress’s most memorable moment was when the founders used a “Lessons Learned” VC pitch to raise their second round of funding and got an 8-digit term sheet that same afternoon. The presentation didn’t have a single word about Lean Startups or Customer Development. Here’s how they did it. And learn from it.”

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supermac War Story 7: Rabbits Out of the Hat - Product Line Extensions

Steve Blank

Instead of the family of eight products we were expecting, only one could be delivered. Nothing else was in the development pipeline for the next 12 months. In fact, according to our Potrero benchmark suite this new board ran our customer applications ten times faster than our current products. Can you make it slower?