Lessons Learned: The three drivers of growth for your business.
Startup Lessons Learned
SEPTEMBER 22, 2008
In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. For Neopets, its simply a side-effect of their game-like product design. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?
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