YoungUpstarts

MAY 11, 2016

Complementary domains” simply means differentiating the url through the top-level domain (TLD), while keeping the domain name itself static. What is the Search Engine Marketing (SEM) value of new domains? New domain extensions are a boon to SEM efforts. The test compared www.3CaratDiamonds.com 3CaratDiamonds.com to www.3Carat.Diamonds

SEM 100

SEM Los Angeles Software Review Naming 100

ConversionXL

FEBRUARY 3, 2022

When WordStream began receiving complaints that the seven-day free trial of their PPC management software wasn’t long enough, the brand decided to A/B test 14-day and 30-day trials. Take Semrush, a suite of solutions for keyword research, PPC planning, competitive research , and content optimization. The results? Image source.

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

JUNE 30, 2019

To create a value proposition that really differentiates your offer, you have to know how competitors position themselves. Reviewing a competitor’s online presence helps me understand how to differentiate my client. Then, I perform my own search, going through at least two pages of PPC ads and organic results.

SEO 126

SEO Conversion Analytics Design 126

ConversionXL

MAY 11, 2017

To create a value proposition that really differentiates your offer, you have to know how the competitors position themselves. Reviewing a competitor’s online presence helps me understand how to differentiate my client. Then I perform my own search, going through at least 2 pages of PPC ads and organic results.

SEO 131

SEO Analytics Conversion Search 131