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Wonga Launches Fraud Hotline To Combat Phishing Scam

YoungUpstarts

Wonga, the well known short term lender, is being used as the front for an email and SMS phishing scam perpetrated by a gang on internet fraudsters. The scam starts with an email or SMS being sent to customers, purported by Wonga South Africa, to a diverse range of recipients.

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Demand Generation vs. Lead Generation: Integrating To Drive Growth

ConversionXL

Take Omnisend , an email marketing, SMS, and automation platform for ecommerce sellers. Lead generation operates two levers that contribute to growth : Number of new leads generated (measured as a monthly quantity); Quality of new leads generated (typically measured with a conversion metric ).

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Startup Strategy Roundtable: African Tech Entrepreneurs Emerging

ReadWriteStart

Five bulk SMS vendors and two advertisers have signed on as vendors. We discussed marketing, advertising and direct marketing agencies as being the best channel partners for him. With no other job portal operating in Africa so far, I suggested that could be a separate venture for him to explore.

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Effective Ways To Differentiate And Scale Your Business

Duct Tape Marketing

I was in sales and marketing, and Andrea was in operations and dementia care. And we just kind of rose through the ranks with some of the largest senior living operators, publicly traded companies in regional divisional, and then national VP positions. Why don't you just focus on marketing? We just need occupancy.