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The Ultimate Guide for Starting and Running a Business at Home

Up and Running

Register your business name. Come up with a compelling social media campaign to build brand awareness (a competition perhaps, or a giveaway). Start doing guerilla marketing. Choose a legal structure for your business and register your business (sole proprietor is a popular entity for many home-based entrepreneurs).

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The Ultimate Work From Home Checklist

Up and Running

Register your business name. Come up with a compelling social media campaign to build brand awareness (a competition perhaps, or a giveaway). Start doing guerilla marketing. Choose a legal structure for your business and register your business (sole proprietor is a popular entity for many home-based entrepreneurs).

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5 Mistakes Your Startup Can’t Afford to Make

The Startup Magazine

For instance, even though you want to make a name for yourself doesn’t mean you should offer your product or service for pennies. Simply push information out via social media as a way to generate interest. You can also try some guerilla marketing efforts for your business too, as those can be relatively cheap.

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How to Attract Talent to Your Start-up

www.inc.com

As an instant-messaging and social media service, Meebo never really had trouble finding and attracting talent. They offered employees referral bonuses, posted on job boards and committed themselves to so-called "guerilla recruiting." Create an Inc.com account: Home Magazine Blogs Ask Inc. 500|5000 The 2010 Inc.

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6 Guerrilla Marketing Tactics For New Businesses

YoungUpstarts

Namely, cool promotional items , such as T-shirts, pens, bags, or calendars trigger another, an even more important psychological mechanism known as the principle of reciprocity. Social media. It would be unfair to skip social media platforms as the most obvious and easily utilized channels for guerrilla marketing tactics.

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Beware The Consultant

infochachkie.com

One startup I joined was very proud that they had been ‘accepted’ as a client by a prestigious Silicon Valley law firm whose name rhymes with a type of pasta (they are lawyers after all, so I have to be careful here…). The firm, (did I mention that the name rhymes with a type of pasta?) Remember – your adVenture’s time is precious.

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Disaster: CEO’s Ignoring Digital Innovation

Gregg Fraley, Author of Jack's Notebook

Once-household names like Radio Shack and Blockbuster will continue to exist in the pages of Wikipedia. We constantly witness the global reach and influence of social media. Digital leaders like GE are already transforming industries. A meaningful digital conversation would span a wide range of topics and technologies.