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The Ultimate Guide for Starting and Running a Business at Home

Up and Running

Identify any technology needs you may have (and whether or not you’re equipped to meet them) such as: High-speed internet with a reliable connection. Not only is it necessary due to the coronavirus, but it could potentially give you a strategic long-term advantage against current competitors and help you avoid massive overhead.

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The Ultimate Work From Home Checklist

Up and Running

Whether you’re starting a home-based business due to financial considerations or for another reason, you can use this checklist to help you figure out firstly whether or not it’s the right option for you, and if so what you need to do to get set up officially, including creating a great working environment! Antivirus software.

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The Innovation State of the Union

Gregg Fraley, Author of Jack's Notebook

I’ve made the acquaintance of a thought leader with her finger on the pulse of where the nation sits in terms of technological readiness to innovate. Her name is Pamela Menges, and she’s President of a high-tech start up in Cincinnati. Thanks Pamela. Where is the innovation workforce? – Dr. Pamela A. Menges 2 Feb 2013.

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Twitter Link Roundup #76 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Excellent overview about Google changes targeting content farms and the impact on search – [link]. 20 creative guerilla marketing campaigns – [link]. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template tco use today) – [link]. About time to see bigger companies testing copy.

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How to Nail Your First 90 Days as a CX Director

ConversionXL

Access to a team with skills that include scientific experimentation, UX, copywriting , consumer psychology , statistics , data analysis, coding, research methodologies, change management, and design. What you’ll do: Run a fresh-eyes review of the end-to-end customer journey. Fresh-eyes review. Tech/Engineering team.

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Lousy Products Might Break Your Bones – But A Name Will Seldom Hurt You

infochachkie.com

To illustrate the extent to which a company’s name is largely irrelevant to its ultimate success, let’s examine the genesis of six successful technology companies’ names. Google is not descriptive of the company’s search core competency nor was it particularly easy to pronounce, spell or remember when the site was initially launched.

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Twitter Link Roundup #183 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

The Curse of the Technical CEO | by Ian Sefferman – [link]. Why Successful Companies Stop Growing | Ron Ashkenas – Harvard Business – Review [link]. Excellent Analytics Tip #25: Decrapify Search, Social Compound Metrics | by Avinash Kaushik – [link]. How will they make money?” Great products sell.