26 Entrepreneurs Explain How They Came Up With Their Business Names
Hearpreneur
JULY 1, 2020
Several “experts” in marketing and advertising, and IP lawyers, tried to talk me into changing it. The company really started over 8 years ago with a nickname from my fans in South Texas who affectionately gave me the nickname, Juan Lobo, which is my name in Spanish. Buttercloth was born. It was just natural. 7- My name in Spanish.
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