Remove 2007 Remove Campaign Remove Social Network Remove Viral
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How $10 and the iPhone 7 Earned This Startup 1.5 Million Visitors in a Day

crowdSPRING Blog

Overwhelming coverage of Apple’s new release has occurred yearly since they announced the first iPhone in 2007, and now some startups are using the inevitable #NewiPhone trending topic as a platform to launch their own media blitzes. It was a viral hit. Every viral marketing campaign needs a good landing page.

Viral 48
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How $10 and the iPhone 7 Earned This Startup 1.5 Million Visitors in a Day

crowdSPRING Blog

Overwhelming coverage of Apple’s new release has occurred yearly since they announced the first iPhone in 2007, and now some startups are using the inevitable #NewiPhone trending topic as a platform to launch their own media blitzes. It was a viral hit. Every viral marketing campaign needs a good landing page.

Viral 48
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article thumbnail

How $10 and the iPhone 7 Earned This Startup 1.5 Million Visitors in a Day

crowdSPRING Blog

Overwhelming coverage of Apple’s new release has occurred yearly since they announced the first iPhone in 2007, and now some startups are using the inevitable #NewiPhone trending topic as a platform to launch their own media blitzes. It was a viral hit. Every viral marketing campaign needs a good landing page.

Viral 48
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From Agency to Enterprise Software: The Evolution of Buddy Media

This is going to be BIG.

, but the evidence would suggest that repositioning the company as social enterprise software was a master stroke. Our current focus is on creating sticky, super viral applications that help users get more out of Facebook and other social media. Buddy Media can build an application and drive 1 million users in just a few months.

Software 105
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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

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Netflix vs. Blockbuster and bad profits (reflections from my Bazaarvoice days)

Austin Startup

Netflix’s initial marketing campaign? Your initial marketing campaign could simply be, “The end of [insert bad profit source here]”, and you may indeed become the next Netflix and whomever your target is may become the next Blockbuster. Apple has been a huge catalyst for digital music downloads due to the viral success of the iPod.

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The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

If it's the number of invites sent, it's virality. Experiments come in all shapes and sizes: A marketing campaign. Their who, what, and why are as follows: Who is the campaign for? Circle of Friends was a social community built atop Facebook that launched in 2007. That metric is tied to a KPI.

Metrics 156