Berkonomics

APRIL 8, 2021

Discord is a great example of a company going viral mostly from word of mouth. From its start in 2015, the number of registered users has “suddenly” climbed from 45 million in 2017 to a reported 300 million by the end of 2020. How do you make your product go viral? The post Six ways to make your site-app-product go viral.

Viral 62

Viral Product Channel Audience 62

ConversionXL

MARCH 6, 2019

Those ad-specific stats pair with the ongoing shift toward video as the primary medium on the Internet. Cisco’s VNI forecast estimates that 82% of all Internet traffic will be video in 2022. LinkedIn began beta testing video ads in October 2017. Image source ). It’s already above 75%, according to the same research.).

Video 129

Video B2B Technical Review Campaign 129

Both Sides of the Table

FEBRUARY 12, 2017

That is why I invited the Founder & CEO, Jonah Peretti , to come talk at the 2017 Upfront Summit and make the case himself. I began asking around who the smartest people in the online media industry were and two names came up again and again — Jonah Peretti (social & viral content) and Ze Frank (social video).

Media 210

Media Los Angeles Russia Viral 210

Startup Professionals Musings

FEBRUARY 4, 2017

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Viral is an outcome, not a strategy. Marty Zwilling Published by Xerox Small Business Solutions on 01/30/2017. Keep it real, social, and events-based.

Marketing 120

Marketing Viral Demand Channel 120

Reid Hoffman

MARCH 19, 2019

Finally, and importantly, society is better off because Amazon makes the system for distributing books (and other products) vastly more productive, freeing up resources for other value-creating investments. Amazon saw that the internet would change retail. Nowhere in our book do we recommend that all entrepreneurs blitzscale.

Cofounder 28

Cofounder Business Model IPO Non-Compete 28

David Teten

DECEMBER 3, 2019

Meyler Capital is taking the analytical rigor of modern internet marketing and applying it to fund marketing. . As of the beginning of 2017, ffVC spun out Totem into a separate business. The self-assessment methodology, pioneered by Village Capital, is called VIRAL, for “Venture Investment Readiness and Awareness Levels.” .

Technical Review 78

Technical Review Software Review Analytics Private Equity 78