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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

Product should be your main channel for customer acquisition, retention and expansion. It has high close rates and shorter sales cycles, and some of the usual metrics are lagging indicators (demos attended, proposals sent, and average deal size). Daniel Layfield, Growth Product Manager at Codecademy.

B2B 94
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The #1 thing successful founders think about for their next startups

Hippoland

One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. But, if they are not, it’s very hard to use paid acquisition to generate that type of traffic for under $5.

Founder 48
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The #1 thing successful founders think about for their next startups

Hippoland

One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. But, if they are not, it’s very hard to use paid acquisition to generate that type of traffic for under $5.

Founder 48
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Strategy Roundtable For Entrepreneurs: 2 Really Cool Companies

ReadWriteStart

She has, thus far, not done any other formal customer acquisition initiative. The next two customer acquisition strategies we will be expanding on are more aggressive guerrilla p.r. and a systematic affiliate marketing program.

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Demand Generation: 7 Tactics to Fuel Your Funnel

ConversionXL

More than two-thirds of buyers have researched your solution (and others’) before talking to sales. Plus, 60% prefer not to interact with sales reps at all. To fuel your pipeline and shorten the sales cycle , you have to create demand naturally. Sales are less likely to be forced with outbound methods. The metrics.

Demand 115
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Funnel Analysis: Finding and Fixing Conversion Problems with Google Analytics

ConversionXL

Ideally, you’ll wait for a month to get at least one well-rounded sales cycle to use as a baseline. It may take a week or two for high-traffic sites (or longer for lower-traffic ones) to get enough data to draw valid conclusions. To analyze your funnel, open the Funnel Visualization report in Google Analytics.

Analytics 126