Duct Tape Marketing

JANUARY 7, 2020

Digital advertising isn’t a novel idea. From Google and Facebook ads to sponsored content on LinkedIn to banner ads on other websites, advertising online has been around for a while. If anything, the importance of advertising in general, and of paid search in particular, has increased in the past few years.

Search 71

Search PPC Kansas City B2C 71

Duct Tape Marketing

DECEMBER 23, 2019

But beyond that, the format appeals to the needs and sensibilities of a modern audience. Paid search—Google ads, Facebook advertising, LinkedIn, all the banner ads—have been around forever. An interesting anecdote for you: I did a search the other day for a plumber in Kansas City. I certainly know I’m that way!

Small Business 68

Small Business Marketing Audio Technical Review 68

Hearpreneur

JANUARY 21, 2017

2 – Advertising Agency & Boutique PR and Advertising Agencies. Prior to starting my own public relations and marketing consultancy, I worked for one of the largest global advertising agencies as well as smaller boutique PR and advertising agencies. Thanks to Tom La Vecchia, X Factor Media ! #2

Entrepreneur 48

Entrepreneur Investment Bankers PR Social Media 48

crowdSPRING Blog

MARCH 5, 2013

Back in 1896, executives at the Missouri, Kansas and Texas Railway were looking for a way to gin up some excitement, build awareness, and gain some customers who would be willing to buy tickets to Texas. Two trains were designated to travel around Texas to advertise the event. For one day, Crush became the second-largest city in Texas.

Missouri 102

Missouri Kansas Texas PR 102

www.foliomag.com

JULY 31, 2012

Audience Development. ADVERTISEMENT. ); ); ); Home » emedia and Technology. Digital audience developers and executives discuss their favorites. Here, digital audience marketers chime in on the ones they’re using now, and why. Leslie Ellwood, Executive Director, Audience Development, American Media Inc. Search Jobs.

Social Media 40

Social Media Rhode Island Media South Dakota 40

Hearpreneur

SEPTEMBER 11, 2015

Just how would one cope with a moment when the media are portraying aspects of your character to a very large audience with an agenda of dramatic effect and political grandstanding. It keeps us on task when creating ad campaigns, posting to social media, and promoting programs and services. Image Credit: Annah Stretton.

Entrepreneur 48

Entrepreneur RSS Social Media Media 48

ConversionXL

NOVEMBER 14, 2013

So no wonder 59% of businesses have figured out that they should fix their conversion machine before pumping any more dollars into their PPC or SEO campaigns. Remember the old marketing adage that said “half of the advertising dollars are wasted, just don’t know which half”? Still not convinced? Cutting corners?

PPC 123

PPC Analytics Conversion SEO 123