ConversionXL

NOVEMBER 23, 2022

It does, and we brought world-class marketers to deliver keynotes full of value on growth and experimentation. The most important factor for differentiation in CXL Live is its unique format. Andrei Faji, Engagement Marketing @ PandaDoc. CXL live is a marketing conference that gets it. These are the highlights of each one.

B2B 94

B2B Marketing Curation PPC 94

Occam's Razor

JULY 12, 2010

You have aggregated data into three pieces and we all know aggregated data stinks at delivering insights! No simplified over promise under deliver aggregates! StatsIt started off as a differentiated web analytics tool, but has morphed into a delightful social media monitoring tool. Clean into the three desired categories.

Analytics 96

Analytics Viral Web Mobile 96

Occam's Razor

APRIL 21, 2014

about digital marketing and analytics. Strategy two… Book two hours with the senior most company leaders who will talk to you, and create the Digital Marketing and Measurement Model. Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies 2. If you have a lot of them, aggregate them up. strategies).

Analytics 131

Analytics Marketing Campaign Metrics 131

Occam's Razor

SEPTEMBER 29, 2009

One of the ultimate excuses for not measuring impact of Marketing campaigns is: "Oh, that's just a branding campaign." Paid Search or affiliates or email or display or YouTube or whatever channel you end up choosing. [ You can measure this at an aggregate level, or you can measure it just for your campaign traffic.

Campaign 128

Campaign Analytics Metrics Search 128

ConversionXL

FEBRUARY 26, 2020

After reading this post, you’ll know more than 99% of marketers about how to use UTM parameters. Marketers must be able to reliably credit conversions (i.e. results) to the correct traffic source to compare the performance of marketing activities across various channels. You may run, for example, several Facebook campaigns.

Analytics 118

Analytics Campaign Email Channel 118

www.pakman.com

SEPTEMBER 27, 2012

However look for Twitter to use Twittercards and link management (affiliate programs, “products in your stream”) to differentiate. ” Users tend to aggregate around platforms and content they identify with (organized around demographics, topics like movies or restaurants, shopping, etc.) Is that monetizable?

Social Media 47

Social Media Vertical Advertising Distribution 47

Occam's Razor

OCTOBER 22, 2008

Analyzing data in aggregate is a crime. When you look at all that in aggregate you get nothing. Most search portfolios (Search Engine Marketing or Search Engine Optimization) have a unhealthy obsessions with our brand terms. Now to evolving from being Reporting Squirrels to being Analysis Ninjas! Why Segmentation? Branding baby!

Analytics 105

Analytics Web Search Non-Compete 105