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Maximizing Your Digital Marketing Channel Mix

YoungUpstarts

Search Engine Marketing (SEM) can be split into two search strategies: Pay-Per-Click (PPC) refers to how your company bids on keywords that represent the intent of what the customer is looking for, leveraging marketing spend to gain visibility by securing placement at the highest ranks within the search engines.

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Strategy Roundtable For Entrepreneurs: Guerrilla P.R. & SEO Most Profitable Customer Acquisition Strategies

ReadWriteStart

and an affiliate program would also help with customer acquisition. Nifty idea, but the business model is predicated upon selling merchandise that is curated from affiliate networks like Commission Junction. She has a master's degree in electrical engineering and computer science from the Massachusetts Institute of Technology.

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Want to Start a Technology Company in LA?

Both Sides of the Table

so I feel I have an unbiased appreciation for BOTH Californias. LA was a leader in lead generation (LowerMyBills), comparison shopping (PriceGrabber, Shopzilla), social networking (MySpace … I know, I know – Facebook won – but it was still a big business). Go on, have a bit of fun down memory lane!).

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Where To Find The Most Angels To Fund Your Startup

Startup Professionals Musings

As an entrepreneur, you simply use their investor search engine to find appropriate investors for your business according to location, industry interest and other relevant criteria. This one claims to be the world’s largest single Angel investor network, with 1,100 accredited investor members throughout 27 chapters on t3 continents.

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Start Here if You are Looking for Angel Investors

Startup Professionals Musings

As an entrepreneur, you simply use their investor search engine to find appropriate investors for your business according to location, industry interest and other relevant criteria. The Founding Chapter is in Silicon Valley, California, (naturally). New England Investment Network. Keiretsu Forum. Angel Capital Association (ACA).

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12 Questions: Meet Pamela Harvey (USA)

crowdSPRING Blog

I have lived and worked in many cities, but mostly in California, where I was part of two design firms, one that specialized in private label cosmetics and skin care, and the other was almost completely branding and package design for wine, spirits, and beverages. Pam lives and works in Bristol, Rhode Island. But not so, graphic design.

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Startup Tools

steveblank.com

Home Books for Startups Guide Secret History-Bibliography Steve Blank Startup Tools Steve Blank Entries RSS | Comments RSS Email Subscription Get Steve Blank via your RSS Feed RSS - Posts RSS - Comments Categories Air Force (12) Ardent (10) Audubon (1) Big Companies versus Startups: Durant versus Sloan (39) Business Model versus Business Plan (..)