VC Cafe

OCTOBER 19, 2011

Binpress is a discovery engine, and as such, they are using PPC and SEO campaigns, promoting through other coding marketplaces, and creating partnerships in order to drive traffic to the site. They also have an in-house affiliate program for coders and Internet marketers. - A marketable landing page.

Web Development 94

Web Development Coder Web Developer 94

Occam's Razor

JULY 22, 2013

For example, they don't account for a smart company's ability to form relationships at scale via mobile, social platforms with past, current, and, most importantly, future customers. If we are in customer service, all we care about is trying to answer the phones quickly. Don't jump. All fair and good.

Framework 163

Framework Marketing Metrics Audience 163

sharkseo.com

NOVEMBER 29, 2010

If your new product can rank for terms that potential customers are searching for, it can allow you to turn your startup into a success and can send you traffic that you may not be able to justify using AdWords for. You can check which search terms have the highest number of searches by using Google’s AdWords keyword tool.

Bootstrapping 49

Bootstrapping SEO Startup Widget 49

Occam's Razor

JANUARY 7, 2014

12: Almost all reporting is off custom reports. #11: An example is: "We should add these 80 keywords to our PPC portfolio with a max bid of $14." " Another example is: "I recommend a shift of $150k from our Display budget to our Affiliate budget to increase profitability of our purple pants."

Analytics 140

Analytics Web Metrics DC 140

unbounce.com

DECEMBER 11, 2012

Do you provide examples of previous customers using or complimenting your product/service? Do you show certifications or logos of partners/affiliates/security registrations (like Verisign)? Are you creating a separate landing page for each inbound source (email, social, PPC) and see which gets you the most conversions.

PPC 94

PPC Social Media Conversion Elevator Pitch 94