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NextView’s Greatest Hits

View from Seed

So, we decided to aggregate NextView’s “greatest hits.” How to Sell Your Startup’s “Secret” Master Plan at the Seed Stage “Articulating and selling your long run vision is important, but trying to convince those that are deeply skeptical about it is simply a mutual waste of time.”

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The Creator Economy is rising, but challenges abound

VC Cafe

In the A16Z blog , Li Jin, one of the most prominent writers on the creator economy, said that creators can make a living with only 100 true fans, by segmenting their audience and offering tailored products and services at varying price points. While some say that its 1,000 true fans needed, others say its much less. ” Eric Feng.

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Should Startups Blog? An Essay (with Data) to Decide Once and For All

View from Seed

So the question needs to be asked: Should seed-stage startups even blog in the first place? Think of it this way: Even in the seed stage, before most companies find product-market fit, they understand the problems they’re trying to solve. These types of content are actually pretty lousy for growing audience.

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The 5 Key Parts to Startup Landing Pages That Convert

View from Seed

It’s a wasted opportunity to say something that’s actually unique and actually valuable to your audience. Of course, it’d be nice to list some big numbers, but at the seed stage, that’s just not possible. In aggregate, he says, the conversion rates tend to go up. (He Social proof.

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NextView Investment Themes: A Search for Authenticity

View from Seed

At NextView, we’ve long had a set of ethos or guiding principles behind all we do, which includes internal work as a team, external work as investors, and the lens through which we view seed-stage startups and their founding teams. When-oh-when will a movie premiere online only to a virtual theater audience?

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NextView Investment Themes: A Search for Authenticity

View from Seed

At NextView, we’ve long had a set of ethos or guiding principles behind all we do, which includes internal work as a team, external work as investors, and the lens through which we view seed-stage startups and their founding teams. When-oh-when will a movie premiere online only to a virtual theater audience?

Search 120
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Marching through quicksand

Startup Lessons Learned

Seed-stage investors are learning the metrics of traction, and are getting better at identifying those companies that are really achieving validated learning about customers. There is no reason why all written content that is produced today for those purposes couldn’t be split-tested – at least to a segment of its audience.