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Early Stage Marketing and Branding – Farida Fotouhi

SoCal CTO

We do a lot of B2B and also have an "Early Stage Branding" practice for technology startups. Oh, and I forget to mention in my introduction about B2B. I need to get you into both the Southern California Tech Central and the B2B Marketing Zone. landing pages, etc. Foreign Service. I'll connect offline on both of those.

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GreenPost – Because Bills Should Be Green

YoungUpstarts

That’s also how Anand Singh and Harveen Narulla felt, and that is why they founded GreenBills Pte Ltd, the technology start-up behind e-bill aggregation solution GreenPost. Singh and Narulla believe they have found the answer, and that is: aggregated e-billing. Green Growth. Starting In Singapore.

Green 248
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Two Amazing Bar Charts: % Content Consumption, % Share of Search

Occam's Razor

Originally I'd recommended it for content, or B2B, sites, over time I've come to rely on it for pretty much any type of company. " To think you just managed to get those little green bar's worth. Then the question becomes… where do you get this valuable orange-green graph? I would recommend that latter.

Search 135
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Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models

Occam's Razor

All I have to do is look at the very last column and look at the green and red arrows and get guidance about how I should shift my budgets? " In this case it was a B2B client, long conversion cycle that lasted around 65 days, ignoring the outliers, so I picked 75. You can visualize the impact of applying three models at one time.

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How to Setup Google Analytics and Segment Your Data

ConversionXL

For example, Mr. Green’s total user revenue is $100 + $62 + $25 = $187. Session-Level —Using the example above, if you created a session-level segment for visitors who have spent $70, Mr. Grey’s last session, Mr. Blue’s first session and Mr. Green’s first session would all be displayed.

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How to Setup Google Analytics and Segment Your Data

ConversionXL

As Avinash Kaushik famously wrote, “All data in aggregate is crap.” For example, Mr. Green’s total user revenue is $100 + $62 + $25 = $187. If the answer is no and you’re a B2B SaaS company, that might be a problem. Smart optimizers don’t waste time with crappy aggregate data. Tweet It!].

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Startup Resources

www.vccafe.com

Startups for startups – the top B2B tools used by Startups – Includes the list of top 50 startup vendors in 2012 by Vendorstack , a reviews and Q&A platform on enterprise vendors for startups and mid-market companies. aggregation. Bethnal Green Ventures. green tech. Virgin Green Fund. advertising.