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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

Search engine optimization, paid search, social media channels, online stores, and even pop-up spots are examples of practical omnichannel usage. In 2023, personalization will remain a critical aspect of e-commerce trends, whether you are B2B or B2C.

eCommerce 185
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The Entrepreneur's Guide to Customer Development

Startup Lessons Learned

Four Steps primarily centers its stories and case studies on B2B hardware and software startups. This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C. Four Steps primarily centers its stories and case studies on B2B hardware and software startups. Expo SF (May.

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Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

SaaS stacks give companies the agility they need to move fast, but often they are the cause of a huge data fragmentation. The more complex your stack is, the more customer data you are spreading across many different tools, and the more time you (or your engineering team) will need to reassemble the puzzle and get a full reasonable picture.

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The Lean Startup Workshop - now an O'Reilly Master Class

Startup Lessons Learned

Through case studies, exercises, and discussions, Eric Ries will guide entrepreneurs of all stripes through the key areas that determine success for startups: product, engineering, QA, marketing, and business strategy. We attempted to use Waterfall and market ourselves as B2C. We changed our model to B2B and adopted Agile around 2002.

Lean 60
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10 Rosh Hashanah Resolutions for Startup Founders

VC Cafe

Use agility to your advantage and make speed a team priority. It doesn’t matter if your company is B2B or B2C, as Y Combinator puts it, you need to build stuff people want, and obsess about making it as user friendly, friction free and smooth as possible. Need for Speed, indeed. Bill Gates , founder of Microsoft.

Founder 187
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How to Find a Market? Use Jobs-To-Be-Done as the Front End of Customer Discovery

Steve Blank

Lean Methodology consists of three tools designed for entrepreneurs building new ventures: The Business Model Canvas – to write down all the hypotheses about a new business; Customer Development – a process for testing those hypotheses outside the building; Agile Engineering – to rapidly build minimal viable products to test product/market fit.

Customer 420
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See-Think-Do: A Content, Marketing, Measurement Business Framework

Occam's Razor

Then there is Agile for engineering. You are B2C or B2Q or Non-profit or an Adult-oriented business. It does not stop at getting the first B2B contract. But most of the frameworks available to us solve for divisional silos. And really the list is too long. That's fine. Different is fine. Go, win big.

Framework 163