ConversionXL

MARCH 17, 2021

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Common B2B marketing challenges. Companies experience a high churn rate because of bad product adoption.

B2B 150

B2B Sales Cycle Belgium IP 150

ConversionXL

OCTOBER 16, 2022

Measuring customer acquisition for peak effectiveness How to calculate ecommerce customer acquisition cost Calculate much your customers are worth: LTV MRR, churn rates, and other factors that affect your LTV/CAC ratios Find and fix customer acquisition funnel leaks 5 customer acquisition strategies to increase sales and loyalty (with examples) 1.

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

ConversionXL

FEBRUARY 3, 2022

SEO, email marketing, Facebook advertising). Airbnb learned its audience used Craigslist to list and search for accommodation. Whenever someone listed their accommodation on Craigslist, Airbnb emailed them to ask if they wanted to also post listings on its platform: Image source. Evaluate each channels’ ability to scale.

Retention 113

Retention Marketing Acquisition Channel 113

Duct Tape Marketing

JUNE 7, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): Hey, did you know that HubSpot's annual inbound conference is coming up? Tiffani Bova (02:17): Well, let me answer that with a little bit of history because I think especially with an audience that our marketers right, have been doing this for a long time. That's right.

Employee 75

Employee Technical Review Advisory Board Sales 75

Duct Tape Marketing

MAY 25, 2022

18:36] Where do you see AI being applied for more personal experiences in places like an email newsletter for example? [20:25] If you are looking at data and trying to figure out audience targeting for media buying AI is really good at that. And it's got all the data insights, segmentation, savvy, and email and SMS marketing tools.

Artificial Inteligence 90

Artificial Inteligence Marketing Cofounder SMS 90

ConversionXL

NOVEMBER 22, 2022

Engagement rate: Learn which content resonates with your audience Where to measure engagement rate 4. Bounce rate: Learn what’s causing people to leave your website What is a good bounce rate? Where to track bounce rate 5. Exit rate: Identify issues in your marketing funnel Where to track exit rate 6.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

NOVEMBER 5, 2020

I put together a one-page website, a list of 100 people to reach out to, and a cold email script that would make seasoned sales professionals cringe. Today, Grizzle is a full-service content marketing and SEO agency that provides B2B and SaaS companies end-to-end services. It starts with a simple email. Why this audience?

PR 120

PR B2B Lean Audience 120