ReadWriteStart

OCTOBER 2, 2023

They poured their hearts and souls into creating an innovative product fueled by the desire to make a difference in the lives of their target audience. The goal is to create products that meet but exceed the expectations of your audience. However, despite their best efforts, they struggled to gain traction.

Design 105

Design Product Churn Rate Architecture 105

ConversionXL

OCTOBER 11, 2022

In this article, you’ll learn how ecommerce customer retention boosts long-term revenue and the strategies you can use to keep customers coming back. Table of contents What is ecommerce customer retention (and why does it matter)? What is ecommerce customer retention (and why does it matter)? How to measure customer retention.

Retention 111

Retention eCommerce Channel Community 111

ConversionXL

DECEMBER 2, 2020

We wanted to see if the target audience is interested in our offering enough to: Try it. However, we split the Advocate stage into Activation, Retention, Trials, and Paid phases that contain information about product usage and sales. We record this and other usage analytics data as anonymized Events in a Google BigQuery database.

Churn Rate 78

Churn Rate Analytics Retention SQL 78

andrewchenblog.com

JANUARY 28, 2010

Josh Kopelman of First Round Capital had a great tweet recently on this topic where he says: @ joshk : Too many freemium models have too much free and not enough mium As Josh notes, the key is to create the right mix of features to segment out the people who are willing to pay, but without alienating the users who make up your free audience.

CPA 51

CPA Retention Viral Acquisition 51

ConversionXL

OCTOBER 30, 2021

Specific marketing tactics differ depending on your offer, audiences, and touchpoints. Focus instead on providing value to audiences with the potential to become customers. To raise awareness on social media, show up where your audience is. What marketing looks like at each stage of the funnel. Generating awareness through PPC.

Customer 140

Customer Marketing Social Media CPA 140