ConversionXL

MARCH 6, 2019

Nielsen data on a B2C campaign found that native ads are more effective in driving “brand consideration”: ( Image source ). Hard-code subtitles to get your message across without the audio. LinkedIn’s targeting capabilities—by company name, job title, etc.—are In March 2018 , LinkedIn video ads became available to all companies.

Video 129

Video B2B Technical Review Campaign 129

Duct Tape Marketing

MARCH 17, 2023

The first edition of Bullseye Marketing was named One of the Best Marketing Plan Books of All Time by Book Authority. 09:24] What are the significant like channel differences even, or approaches to a B2B marketer as opposed to a B2C marketer? [12:44] He also has a side hustle as a ghostwriter of business and marketing books.

B2B 82

B2B Marketing B2C ChatGPT 82

David Teten

DECEMBER 3, 2019

Keren Moynihan, CEO, Boss Insights , said, “Last week at an industry function, we asked a high rolling VC, “how’s your lead gen?” So we probed, ‘Oh, so you don’t need a qualified lead generation tool then?’ Skype and Zoom are useful for video/audio conferences. She answered, ‘We see a lot of deals.’ Her answer? ‘I

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Duct Tape Marketing

APRIL 28, 2017

Lead generation & sales. When companies combine great content with advocate-based distribution, they have seen great results, like a five-fold increase in web traffic and 25% more leads. Over 50% of B2B and B2C content marketers identify creating engaging content as a challenge. The result? Crowd-sourced content.

Social Network 50

Social Network Distribution Curation B2B 50

Up and Running

MAY 21, 2014

The full audio and slide deck are included above, and the full transcript can be found below: Think Like a Marketer, Sell Like a Superstar. I’ve been doing audio interviews, podcasts actually, for years now, and I just used Skype and a little plug-in on my Mac called Call Recorder. .”

Marketing 72

Marketing Social Media Sales Media 72