Sales and Marketing Misalignment Is Costly—But Avoidable
ConversionXL
JULY 22, 2020
According to The B2B Lead , sales reps spend about 50% of their time prospecting unproductive deals—while missing 80% of the most qualified leads. Of course, it isn’t just your sales team that suffers. We tried giving them to our sales development team, then tried our special sales SWAT team. Yes, calling them.)
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