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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

Many B2B companies run into the same problem, particularly those that are: Complex, with products that require deep expertise to understand and use. Niche, offering highly specialized products that are used in a handful of uncommon situations. It’s sometimes called thought leadership content. – Jimmy Daly, Animalz.

B2B 133
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Twitter Link Roundup #235 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! How to Use Social Media to Drive Traffic for B2B Companies – crowdspring.co/1nPz9An. Here are some of the links that I’ve liked and shared this past week!

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Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

Talented product developers. When 3M brought “lead users” into its innovation process, they improved revenues by a factor of eight times over innovations from internal product developers. If so, the business world is full of specialists who are all too eager to help. Highly trained salespeople.

Customer 154
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Who are the Major Revenue-Based Investing VCs?

David Teten

In addition, I’ve noted a few multi-product lending firms, e.g., Kapitus and United Capital Source , which provide RBI as one of many structural options to companies seeking capital. . We have a special program if you are pre-seed and need product development. Alternative Capital. “ You qualify if you have $5k+ MRR.

Revenue 60
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Raising Money Using Customer Development

Steve Blank

It should go without saying that this post is not advice, nor is it recommendation of what you should do, it’s simply my observation of how companies using Customer Development positioned themselves to successfully raise money from venture investors. Is there a profitable business model? Can it scale?” Great post! Progress is the same.

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35 Leading Women Entrepreneurs Paving The Way For Success

Designmantic Blog

She is the founder and CEO of the brand amplification company called Thulium that specializes in B2B social media account-based marketing. She has been ranked by Klear as one of the Top 1% of global Social Media Influencers and was B2B Marketing’s #1 Most Influential Woman in Martech. Marsha Collier. Website: coolebaytools.com.

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Startup Tools

steveblank.com

AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.