B2C Campaign Product White Paper 
Duct Tape Marketing
MAY 2, 2024
So what that means is your customers are searching for your product or service, but they don't actually click anywhere, including clicking to your website. And that looks different for a B2C journey versus a B2B journey. So those types of search engines have a lot of implications when people start using them.
Duct Tape Marketing
MAY 24, 2023
John Jantsch (04:43): So I know the ultimate answer to this next question is, it depends, but would you say that there are, if generically somebody came to you and said, I'm a B2B business, or second person, I'm a B2C business, would you say, oh, well you probably should be focused on these channels. Andrew Barlos (05:57): Yep, absolutely.
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Mike Michalowicz
FEBRUARY 11, 2013
Give away your product or promotional item on Twitter. Ask a question about a product on your website or blog. Spend weeks listening to them; you’ll be amazed what they will tell you about their concerns, their ideal products, their current frustrations with their vendors. Twitter Giveaways. The first person to answer wins.
Occam's Razor
JANUARY 20, 2010
The basic techniques you use to do search engine optimization between b2b and b2c do not change all that much. Links to your category and product (deep individual) pages. Ok All that is the same, no matter if you are a b2b, b2c, b2a (business to aliens, yes they do exist!). Make sure your site is crawlable by the search robot.
Austin Startup
JUNE 26, 2019
Given my background in the data-driven world of political campaigns, I know it’s all about the #s (you win or lose on Election Day given your win #?—?you If you’re a founder/product manager/business owner, I encourage you to find that out! that a sub-par product/execution is very likely to win the market. Lean into it.
Software By Rob
AUGUST 18, 2010
Not too long ago it seemed like every product I knew was offering some sort of free plan. The strategy was brilliant: get loads of people using your product and eventually turn them into paying customers. We want people to experience the product, the interface, the usefulness of what we’ve built. But is it the right data?
www.rocketwatcher.com
NOVEMBER 8, 2010
Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Opportunity Pipeline – the dollar value of the opportunity. .
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