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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

Keeping up with trends is the reality show of the e-commerce world, which is constantly developing, gaining a significant market share, and driving online sales. The story behind its substantial growth in the market is simple: people love to shop in the most convenient way possible, and a smartphone is a perfect way to do it.

eCommerce 185
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Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

If you look at the mobile marketing strategies, you will see they don't reflect this shift to mobile. When you tag your email, paid search, display, organic and paid socially shared urls, you are going to ensure that your analytics solution will capture the source accurately (even in all those cases where there is no referrer).

Analytics 141
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Which Is The Best Business Model For Your Startup – B2B Or B2C?

Entrepreneurs-Journey.com by Yaro Starak

Many entrepreneurs don’t venture into industries that are truly needed by the market. There are a few reasons as to why entrepreneurs should venture into “B2B” (“Business to Business”) service based companies as opposed to any form of “B2C” (“Business to Consumer”) company, “B2B” product-oriented company or strictly a web-based B2B firm.

B2C 84
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The Biggest Mistake Web Analysts Make… And How To Avoid It!

Occam's Razor

My normal recommendation to address this supremely corrosive issue is to encourage each company to go through the process of creating a Digital Marketing and Measurement Model. How smart is their digital marketing strategy? What I try to probe, without talking to anyone at the company, is how savvy the company is in digital marketing.

Web 138
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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

View All Search Results » Subscribe. 中文-简体 (China). Loading… Markets. Loading… Market Data. Media & Marketing. Marketing & Strategy. Defending Japanese Waters From Chinas Navy. Consumer Services (B2C). Virtual Stock Exchange. WSJ Classifieds.

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Why Free Plans Don't Work

Software By Rob

When 37signals talked about giving something away for free as a marketing strategy , it made a lot of sense to me: “For us, Writeboard and Ta-da list are completely free apps that we use to get people on the path to using our other products. Taking advantage of word-of-mouth marketing requires more users than most of us will attain.

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Making Social Media Work For SMEs

YoungUpstarts

In today’s super-connected, always-on era, businesses of almost any size can reach markets and customers beyond their borders with unprecedented ease. For many SMEs, the rapid growth of cross-border e-commerce – tipped to be worth US$2 trillion this year in the B2C space alone [1] – makes the opportunity too valuable to ignore.