Occam's Razor

SEPTEMBER 21, 2015

You'll tell them in 40 mins, leaving 20 for conversation. The goal will be to get to the point faster, and move the conversation away from the data to what should be done. I choose YOY Change for my sort (worst to best) as I thought that was the more important thing to drive the conversation.

Stock 60

Stock Conversion Matching Audience 60

Occam's Razor

OCTOBER 22, 2008

You think All Visits and Overall Conversion Rate gives you insights. For example I might click on New Visitors, Copy and then customize it to identify New Visitors from Iceland. While they form a much smaller % of my overall Visits, Visitors on my brand terms form a nice % of my overall conversions. just kidding!).

Analytics 105

Analytics Web Search Non-Compete 105

Occam's Razor

NOVEMBER 18, 2014

Now I can quite literally follow the path to every conversion. I can find the biggest pools of customers who share a behavior and go back and optimize my campaign strategy, my content strategy and indeed my overall digital strategy. With the first just stop sucking we are predicting that the conversion rate can be moved to 2.5%.

Analytics 143

Analytics Sierra Leone Channel Conversion 143

Startup Lessons Learned

SEPTEMBER 2, 2020

How do we cut through the news in the disinformation campaign? Here's my conversation with Tomas Pueyo. Look, first of all, in these conversations, the number of times that the story begins on Twitter is remarkable. Getting clear, unbiased reports has been challenging, even for simple problems. He was not a famous author.

South Korea 114

South Korea Silicon Valley Sweden Italy 114